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16 articles

A case study page should show how you think

Beyond the laptop mockup: name the problem and your role, use a constraint to explain a decision, give every image a job and claim only what the evidence shows.

#Case studies

A player dashboard should make the next step obvious

Give the opening view a purpose: status in context, an action that fits the player and details one step away. Then design the phone view as a working view.

#Dashboards

Does this really need a popup?

Keep short, connected decisions in a dialog and give larger tasks a page or panel of their own. Then check focus, keyboard and phone behaviour either way.

#Accessibility

What did the redesign make easier?

A redesign can look better and still be harder to use. Review it with real tasks, compare the same job on each version and check people understood the answer.

#Conversion

A large catalog needs filters that match how people choose

Filters should follow customers’ real questions. Clean the product data, keep applied filters visible, explain empty results and remember choices on mobile.

#Ecommerce

People should not have to decode the inquiry form

A short form can still be hard. Give each date a clear role, group related questions, let uncertainty be a valid answer and help people correct mistakes.

#Cognitive load

The confirmation page still owes the customer an answer

After Pay or Send, people need to know it worked. State the real status, keep the next step close, announce it accessibly and keep extra offers secondary.

#Accessibility

“Book a call” should tell people what they’re booking

Who joins, what you discuss, what happens next? Explain the call beside the button, collect useful context and confirm the booking so changes are easy.

#Booking

A contact form should not require a packed lunch

Start a contact-form review with what happens after Send. Keep the questions that improve the next step and drop the ones nobody uses.

#Contact forms

A showroom website still has a customer journey to finish

No checkout doesn’t mean no work. Help shoppers judge fit with images and dimensions, keep the shortlist and make the showroom invitation specific.

#Ecommerce

Your mobile menu should not need its own welcome committee

Vague labels like “Discover” make visitors guess. Put the important path in plain sight, don’t bury it inside general menus and let people return without restarting.

#Information architecture

Interactive articles should let the reader learn something, not earn a badge for clicking

A small calculator can explain an idea fast or get in the way. Start with a question the reader can test, write the explanation first and test it with a person.

#Content design

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