“Invalid input” helps nobody. Question the rule, time the message well, keep the person’s answers and explain the next step, for screen-reader users too.
#Accessibility
Blog
Blog
16 articles
Attractive design makes people forgiving. Give the design a job, let people try tasks without a tour and check whether the visual hierarchy helps them finish.
#Conversion
Clever menu names cost clarity. Choose between categories and task labels, decide what the mobile menu does and test the words before the animation.
#Information architecture
Homepage carousels let everyone take a turn, but visitors miss most slides. What a carousel has to get right, and why a focused hero deserves a fair trial.
#Carousels
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