Blog

Tag: Information architecture

2 articles

Your mobile menu should not need its own welcome committee

Vague labels like “Discover” make visitors guess. Put the important path in plain sight, don’t bury it inside general menus and let people return without restarting.

#Information architecture

Your menu labels should sound like the pages people are looking for

Clever menu names cost clarity. Choose between categories and task labels, decide what the mobile menu does and test the words before the animation.

#Information architecture

Turn reading into results

Like what you’re reading? Let’s put it to work on your brand.