Case Study: Elevating a Pioneer in Mobile MRI Solutions
Mansa Medical provides turnkey MRI and CT solutions, with a strong focus on mobile imaging units. Their work supports hospitals, clinics, and providers across the country, helping them deliver diagnostic services without the delays or cost of permanent infrastructure.
Their team needed a website that could clearly communicate what they offer, show how the mobile systems work, and support an organized sales process. The previous site didn’t reflect their growth or the technical standards they’re known for.
Zulu Shack Creative was brought in to consult, design and build a new site that feels trustworthy, easy to navigate, and built for scale.
The goal was simple: make it easier for Mansa’s customers to understand what they do and how to get started.
What We Did: Custom WordPress Build with Smart, Sales-Ready Integrations
Zulu Shack Creative’s goal was to create a web experience that mirrored the company’s approach — streamlined, professional, and built to serve. While technically based on a premium theme, the final product is essentially a custom WordPress site, refined through multiple design iterations and strategy sessions.
Here’s how we brought it to life:
- Tailored Theme Customization: We took a theme, stripped it down, and rebuilt it with custom components to reflect Mansa Medical’s brand authority and technical edge. The result? A clean, modern design that feels entirely unique — without the custom price tag.
- Illustration Meets Interaction: To help visitors understand the mobile imaging units, we brought in Chanelle, our in-house illustrator, to create detailed diagrams of the trailers and equipment. We integrated her artwork into before-and-after sliders and interactive elements, giving potential customers a real-world sense of how these solutions work.
- Sales-Driven Form Integration: Brenden Stefano led the charge on integrating WPForms Elite with Microsoft Sales CRM. This means every lead that comes through the site is instantly routed to the right internal team — essential for a fast-scaling business like Mansa Medical.
- Interactive Map for Service Coverage: We built an interactive service map that not only looks great but is also SEO-savvy. Each main location cleverly expands into sub-locations, increasing search visibility and helping users find the services nearest them.
- Consultation + Execution: From strategy to delivery, our team was hands-on. We stayed flexible and responsive throughout the project, making sure Freddy and the team had exactly what they needed — no shortcuts, no compromises.
Results: A Site That’s as Reliable as Mansa Equipment
The new Mansa Medical site delivers across the board:
✅ Clean, modern design that reflects their professionalism
✅ Custom visual tools to showcase mobile MRI/CT units
✅ CRM-integrated lead system for smoother sales workflows
✅ SEO-friendly location breakdowns
✅ Ongoing maintenance so their team can focus on what matters
The new site gives their team what they needed: clear messaging, reliable integrations, and less time spent chasing down leads or managing backend systems.
